"I clearly remember the day David delivered his point of view... Partly as a result... we became exciting; electric; it flew through in our numbers..... We all owe a lot to David's big thinking about brands. And the team still talk about it."
Paul Dervan, CMO, National Lottery, Author Run With Foxes
Paul Dervan, CMO, National Lottery, Author Run With Foxes
SHARED AMBITION: PERFORMANCE AND PURPOSE
Working alongside pre-eminent comms agencies... Ideas are precious
Be it ATL, media-neutrality, genre-fluidity, real-time, digital, performance marketing, programmatic, "brand purpose"...
Competitive advantage comes from outstanding content
We spotlight the strengths and potential in your material
Recognising the fine line in research between inspiring creativity and blunting originality
The best creative work emerges when research is part of the development process, rather than as a later-stage judgement tool
Trusted by agencies with their work and by clients with their briefs
"David provided clear consumer insight and market context on both our brand and communications, enabling us to develop ground breaking campaigns."
Chris Taylor, Director of Global Brands, SABMiller/T&C Brands
Chris Taylor, Director of Global Brands, SABMiller/T&C Brands
"David is one of a kind. He has a unique ability to see the thorny issues... and give the client the best advice possible to make the right decisions for the future."
James Macsween, Founder and owner, Macsween of Edinburgh
James Macsween, Founder and owner, Macsween of Edinburgh
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